THE DESIGN PRIZE award ceremony was held at the Gerolamo Theater in Milan. Conceived in 1868, the ‘teatro’ was constructed with the intention of reproducing, on a smaller scale, the famous Milanese Scala Theater. This jewel among the city’s monuments closed in 1983 and today — 33 years later — opened its doors again after a long refurbishment. 

The ceremony, produced by PRY, has been presented by Giacomo Nicolella Maschietti and Holly Mumford. Bookended by a VEUVE CLICQUOT champagne reception and an evening of live music with special guest Amp Fiddler, songwriter and sound designer from Detroit.

The ceremony, produced by PRY, has been presented by Giacomo Nicolella Maschietti and Holly Mumford. Bookended by a VEUVE CLICQUOT champagne reception and an evening of live music with special guest Amp Fiddler, songwriter and sound designer from Detroit.

Watch the full video that has been live streamed from the event! 

 

THE DESIGN PRIZE gala ceremony has been organized in collaboration with EDISON, one of the main energy providers in italy and europe, and the main partner of the award program.